Trademark protection in USA dates back to the colonial period when American Common Law recognized some Intellectual Property rights. This tradition has its trace in history, because many American companies thrive on their marketing strategies. These companies know the importance of registering and protecting their trademark in order to promote their brand.

For this reason, registering a trademark in USA is rather quick, cheap procedure compared to other countries, and even unregistered trademarks may benefit from a certain legal protection if they have already been used in commerce. If thi